Left to Right – Mahindra Deyalsingh – Director (KPL), Steven Tilokee – Export Sales Representative (KPL), Jillian Ali-Beepath –Commercial Export Manager (KPL), Mark Hammichand – Accounts Manager (BSWL), Kenrick Greaves – Sales Supervisor (BSWL), Jonathan Clarke – Purchasing Officer (BSWL), Claudia Patterson – Head of Employee Affairs (BSWL), Mellissa Gibbons – Marketing Officer (BSWL), Nigel Shurland – Business Development Manager (BSWL)
Bridgetown, Barbados – In a vibrant and colourful celebration, Barbados Steel Works Ltd. (BSWL) and Kaleidoscope Paints Ltd. (KPL) unveiled their exciting new collaboration with the launch of Kaleidoscope Paints in Barbados. Held on Friday, November 8th, 2024, the exclusive launch event drew guests eager to experience the union of two iconic brands bringing top-tier paint quality and reliability to the Barbadian market.
Hosted by the charismatic Anderson “Mr. Blood” Armstrong, the event opened with remarks from Steel Work’s Supervisor Cathyann Harris and was followed by addresses from key notable speakers. Representing BSWL, Nigel Shurland, Business Development Manager, shared insights into the vision behind the merger emphasizing the importance of this collaboration in offering a wider range of quality products for Barbados and the region.
Representing Kaleidoscope Paints, Director Mahindra Deyalsingh spoke passionately about the collaboration, saying, “Congratulations to Mr. Omar Gafoor and his team on this incredible milestone. Your success serves as an inspiration to us all, reminding us that with passion and hard work, anything is possible. May this milestone be the beginning of an incredible new chapter filled with endless opportunities; one of which I have the pleasure of announcing—the relaunch of the Kaleidoscope Paint Brand into Barbados’s hardware, residential, commercial, and construction industries through our exclusive distributor partnership with Barbados Steel Works Limited.”
Deyalsingh highlighted that this strategic partnership is designed not only to enhance distribution but also to “reinvent and reposition the Kaleidoscope brand with evolving goals, values, innovative offerings, and a renewed focus on our target market.” He further noted that Kaleidoscope Paints is reformulated with high-quality European materials and technology, delivering superior durability and consistent excellence, “exceeding our customers’ expectations each time.”
A special toast was made to commemorate this new chapter, celebrating the brand’s commitment to excellence in the paint industry. Attendees had the unique opportunity to dive into creativity with a “Mix, Mingle & Paint” activity, allowing guests to test the paint themselves, experience its rich quality, and engage in an interactive art session with others.
The lively atmosphere continued with mingling, giveaways, and a photo session capturing the colourful spirit of the event.
In his closing remarks, BSW’s Sales Supervisor Kenrick Greaves extended thanks to everyone involved in making the launch a success. As the event concluded, guests left not only with a vibrant palette of memories but also with a new appreciation for the high-quality products that Kaleidoscope Paints will bring to their homes and spaces.
Kaleidoscope Paints promises to colour the way for Barbadians with a wide selection of hues, superior quality, and an unwavering dedication to transforming spaces across the island.